Pitch deck library
The pitch decks of Airbnb, Uber, Coinbase, Notion and 19 more. See every slide, learn what each one does well, and download the PDF. Free.
Iconic pitch decks
- AirbnbAirbnb pitch deck2008 · Seed · $600K
- UberUber pitch deck2008 · Seed
- CoinbaseCoinbase pitch deck2012 · Seed · $600K
- NotionNotion pitch deck2013 · Seed
- DropboxDropbox pitch deck2007 · Seed · $1.2M
- YouTubeYouTube pitch deck2005 · Series A · $3.5M
- LinkedInLinkedIn pitch deck2004 · Series B · $10M
- BuzzFeedBuzzFeed pitch deck2008 · Series A · $3.5M
- PelotonPeloton pitch deck2011 · Seed
- WeWorkWeWork pitch deck2014 · Series D
- AlanAlan pitch deck2018 · Series A · €23M
- TravelPerkTravelPerk pitch deck2021 · Series D · $160M
- VoiVoi pitch deck2019 · Series B · $85M
- AircallAircall pitch deck2020 · Series C · $65M
- TinderTinder pitch deck2012 · Incubator deck
- SnapchatSnapchat pitch deck2014 · Advertiser deck
- FacebookFacebook pitch deck2004 · Advertiser deck
- TeslaTesla pitch deck2011 · Investor presentation
- SquareSquare pitch deck2011 · Origin disputed
- ShopifyShopify pitch deck2015 · Not a PDF
- SpotifySpotify pitch deck2012 · Not a PDF
- N26N26 pitch deck2016 · Not a PDF
- WazeWaze pitch deck2008 · Not a PDF · $12M
What goes in a seed pitch deck
The best early decks follow roughly the same order. Eleven slides, each doing one job.
- 1Cover. Name, one line on what you do, the stage and the raise.
- 2Problem. Who hurts and how much, in two lines.
- 3Past, present, future. How it works today, what changed, where it's going.
- 4Solution. One sentence and one visual. The 10x.
- 5How it works. One to three concrete examples. No technical diagrams.
- 6Traction. What you've built and the early signals, with numbers.
- 7Why this gets massive. The insight, named competitors, the path from wedge to big company.
- 8Why it compounds. The loop or network effect that makes you harder to beat.
- 9Business model. Who pays, and how much.
- 10Team. Each founder, with the one credential that matters here.
- 11The ask. One number, what it buys, and the milestone it reaches.
Questions about pitch decks
- What is a pitch deck?
- A short presentation, usually 10 to 15 slides, that a founder sends or shows to investors to raise money. It explains the problem, the product, the proof that it's working, why it can get big, the team and how much the company is raising.
- How many slides should a pitch deck have?
- For pre-seed and seed, 10 to 14 slides. Airbnb's 2008 deck had 14 and Coinbase's 2012 seed deck had 12. More slides usually means the story isn't clear yet.
- What slides should a seed pitch deck have?
- In this order: cover, problem, past, present, future, solution, how it works, traction, why this gets massive, why it compounds, business model, team, the ask.
- Where can I download famous pitch decks for free?
- Here. Every deck in this library with a public PDF can be downloaded free from its page, credited to the source it was first shared by.
- Are these the real decks the companies used?
- The decks in the first section are the ones the companies used to raise money, as shared by founders, press or court records. The second section has other famous decks, like Snapchat's deck for advertisers, and each page says exactly what the deck is.
Get your deck reviewed the same way.
Comments on every slide, the words to change highlighted, and the 3 fixes that matter.